Archive for September, 2013

What does it take to be a brand genius?


What does it take to be a brand genius?
September 27th, 2013 | by admin | published in Advertising, Creative Space

Do you YouTube commercials? If so… why? DVR and DVD box sets have all but eliminated the need to sit through commercials. You don’t have to watch commercials.  And yet, people do. Volkswagen’s “Young Vader” commercial has over 58 million hits. Dove’s Campaign for Real Beauty has over 56 million hits. The Dick’s “Untouchable” campaign […]

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Creating a Collaborative Freelance Community


Creating a Collaborative Freelance Community
September 20th, 2013 | by admin | published in Creative Space, Features, Useful Resources

The freelance world can often seem like an “every man for himself” kind of place, but it’s becoming increasingly popular for creative professionals to collaborate and take on cross-industry projects. You may have become a freelancer because you wanted to work independently, but here are just a few of the huge benefits from staying connected […]

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Taking Your Design Skills to the Next Level


Taking Your Design Skills to the Next Level
September 16th, 2013 | by admin | published in Creative Space, Features, Useful Resources

  As the saying goes, “there’s always room for improvement” and nowhere is this more true than in creative industries. Whether it’s a new software program or yearly technology upgrades, it’s important to find ways to improve, learn new skills and stay current. A great way to do this is through side projects! So how […]

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Turning Intangible Ideas into Tangible Design


Turning Intangible Ideas into Tangible Design
September 6th, 2013 | by admin | published in Career Growth, Creative Space, Features, Useful Resources

   What does your client want? Sometimes, it can be hard to tell. If your client has a large team, you might find that certain team members disagree. Sometimes, you might find that all team members agree on ‘the bigger picture,’ but no one has thought about the details. Sometimes, your client knows exactly what […]

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